Icons In Our Society

Sex appeal has become hugely important in modern society.  It really goes to show where America's values lie.  This particular ad for Axe Body Spray suggests that their scent lasts so long, that even after you are gone, the scent will linger and women will do practically anything to get to you.

I have to say that I think the Axe advertisements are clever, and I enjoy the humor every time I see one of their ads on television, but I can't say that I'm swayed to purchase their products.  The idea is that if you wear Axe body spray, you will suddenly become more attractive to the opposite sex.  Which is obviously untrue, but you know what they say.  Sex sells.